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Concepts, Features, and Services

Here you’ll find details of the main concepts and terms of M10, to help you better understand the services we offer. These explanations will help you get the most from using all of M10’s features.

Concept

Social Media — any website or app where people gather to talk about the news and events of the day. Common social media platforms include Facebook, Twitter, and Instagram.

Pop Culture — the major trends that impact everyday life, including fashion, sport, music, and movies.

Features and Services

M10 — an A.I. service bot platform that identifies target audiences for your products, analyzes your revenue potential, and tells you how to connect with new buyers.

Admin Console — the Admin Console is the first page you’ll visit after logging into your account. Here you can manage every element of your M10 account, from usernames, passwords, and billing information, to your active bots and new opportunities.

Customer Search Engine — the Customer Search Engine, also known as the SMS Self-Service Console, is an advanced suite of tools for users who wish to find their own audiences and manage their bots more closely than standard users.

My Subscription — manage your account membership, billing information, and invoices from the My Subscription menu in the Admin Console.

Sales Engagement Simulator — the Sales Engagement Simulator allows you to predict your customers’ response to campaigns targeting a chosen event. From the Simulator dashboard, you can select any event M10 is currently monitoring to see the calculated audience size and number of opportunities available for your product. Note the Sales Engagement Simulator is an advanced tool only available through the Customer Search Engine.

Brainstorm — powered by Eventful, an online calendar of local events, festivals, concerts and more. Use Brainstorm to search for events by location or type and Prospect for new sales opportunities. Note Brainstorm is an advanced tool only available through the Customer Search Engine.

Prospect — search for new audiences using the Prospect tool to explore upcoming events. M10 will review your chosen events for compatibility with your products and predict your audience size and number of opportunities available. Note Prospect is an advanced tool only available through the Customer Search Engine.

Customer Search — build a Custom Audience Topic for more targeted customer research using the Customer Search function. Enter a focus keyword relating to your product, then refine your search results by a list of optional qualifiers. Finally select a focus category to filter results by customer interest. Note Customer Search is an advanced tool only available through the Customer Search Engine.

Customer Watch — explore the interests of “lookalike” audiences to find out how best to target your promotions. Provide us with the details of your prospect and M10 will match you with similar products or services to improve audience targeting. Note Customer Watch is an advanced tool only available through the Customer Search Engine.

OppAlert — want to be notified when we identify a new opportunity for your product? Sign up for OppAlerts and we’ll let you know when a new promotional opportunity is coming up. Note OppAlert is an advanced tool only available through the Customer Search Engine.

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